For e-commerce and D2C brands
E-commerce analytics that answers in plain English
Sylus is a self-learning AI data analyst for online brands. Connect your store, marketplaces and ad accounts, ask about sales, margin and ROAS, and get answers and dashboards in minutes.
Trusted by fast-growing COMPANIES
What getting answers from your e-commerce data probably looks like right now
Every Monday someone exports orders from Shopify, Amazon and the ad platforms and pastes them into Excel before anyone can see how the week went.
Your store, ad platforms and analytics never agree, so every growth meeting starts with an argument about whose revenue and ROAS numbers are right.
You find out a campaign stopped converting or a best-seller went out of stock after the money is already spent.
Your growth and finance teams spend their days pulling reports instead of deciding where to spend the next dollar.
What getting answers from your e-commerce data should feel like
Ask, don’t export. Type “Which campaigns drove the most revenue this week?” and get the answer in seconds. No SQL, no tickets, no spreadsheets.
Every channel, one view. Sylus connects your online store, marketplaces, ad platforms, payments and accounting, so revenue, margin and ad spend finally line up.
Know before the week ends. Get a daily sales report in your inbox or Slack, and an alert when revenue, conversion or ROAS spikes or drops.
Your team decides instead of pulling data. Founders, growth, merchandising and finance get their own answers and spend their time on what to scale, restock or fix.
See Sylus answer questions on your own store data. Book a 15-minute demo or get a call back.
Ask in plain English and get an answer, a chart or a full dashboard. A few examples:
Revenue
“What was revenue by channel and country last week?”
Average order value
“What’s our average order value by channel this month?”
Conversion
“How did conversion rate change by device this month?”
Product margin
“What are our top 20 products by gross margin after discounts?”
Ad spend
“Which campaigns had the best ROAS last month?”
Inventory
“Which best-sellers will run out of stock in the next 14 days?”
Repeat customers
“What share of first-time customers ordered again within 90 days?”
Returns
“Which products have the highest return rate?”
Turn any question into a report that lands in your inbox or Slack daily, weekly or monthly, and get an alert when a metric spikes or drops.
Describe what you want to track, like revenue by channel, ROAS by campaign or stock by product, and Sylus builds the dashboard in minutes.
Generate any sales, marketing or margin report in seconds, then schedule it to land in your inbox daily, weekly or monthly.
Founders and CEOs of online brands who want one view of every store, marketplace and channel.
Growth and performance marketing teams tracking ad spend, ROAS and customer acquisition cost.
Finance teams checking margin, discounts, refunds and payouts by channel.
Merchandising and operations teams deciding what to restock, discount or drop.
Customer and retention teams watching repeat purchase rate, returns and customer lifetime value.
Jess Hitchcock
Can you check these revenue numbers? Shopify and Google Analytics don't match.
Jess Hitchcock
The marketing dashboard is broken again.
Hamzah Chaudhary
Who built this ROAS report? I don't know what I'm looking at.
Hamzah Chaudhary
Just send me last week's sales by channel in a spreadsheet.
Marshall Agnew
Let me just export it to Excel and do it myself.
Jose Rego
Where's the cohort report? I asked for it two weeks ago.
João Viana
Can we get on a call to go over the weekly sales report? I don't get it.
Jess Hitchcock
Which version of the inventory report is the latest one?
Jess Hitchcock
Can you check these revenue numbers? Shopify and Google Analytics don't match.
Jess Hitchcock
The marketing dashboard is broken again.
Hamzah Chaudhary
Who built this ROAS report? I don't know what I'm looking at.
Hamzah Chaudhary
Just send me last week's sales by channel in a spreadsheet.
Marshall Agnew
Let me just export it to Excel and do it myself.
Jose Rego
Where's the cohort report? I asked for it two weeks ago.
João Viana
Can we get on a call to go over the weekly sales report? I don't get it.
Jess Hitchcock
Which version of the inventory report is the latest one?
Jess Hitchcock
Can you check these revenue numbers? Shopify and Google Analytics don't match.
Jess Hitchcock
The marketing dashboard is broken again.
Hamzah Chaudhary
Who built this ROAS report? I don't know what I'm looking at.
Hamzah Chaudhary
Just send me last week's sales by channel in a spreadsheet.
Marshall Agnew
Let me just export it to Excel and do it myself.
Jose Rego
Where's the cohort report? I asked for it two weeks ago.
João Viana
Can we get on a call to go over the weekly sales report? I don't get it.
Jess Hitchcock
Which version of the inventory report is the latest one?
Three steps from raw data to answers you can trust.
Loved by business users, trusted by data teams.
This includes state-of-the-art encryption, safe and reliable infrastructure partners, and independently verified security controls.
SOC 2 Type II compliant
Sylus has undergone a Service Organization Controls audit (SOC 2 Type II)
HIPAA compliant
Privacy & security measures to ensure that PHI is appropriately safeguarded.
Permissions & governance
Provision users, enforce permissions, & implement robust governance.
IP protection policy
Neither Sylus nor our model partners train models on customer data.
Self-hosted deployment
In select cases, deploy in your own air-gapped environment.
Secure connections
SSL and pass-through OAuth available.
Sylus connects with read-only access and never writes to your systems. Popular integrations for e-commerce brands:
Accounting
Retail and POS
Spreadsheets
What is AI e-commerce analytics?
AI e-commerce analytics lets anyone in an online business ask about sales, margin, marketing and stock in plain English and get answers, charts and dashboards from their store, marketplaces and ad platforms. Sylus is a self-learning AI data analyst that does this and shows the SQL behind every number.
Can Sylus combine Shopify, Amazon and ad platform data?
Yes. Sylus connects to online stores such as Shopify, WooCommerce, BigCommerce and Adobe Commerce, marketplaces such as Amazon, ad platforms such as Meta Ads, Google Ads and Google Analytics 4, and payment tools such as Stripe and PayPal. One question can cover orders, ad spend and payouts. Sylus connects with read-only access and never writes to your systems.
Can Sylus track ROAS and customer acquisition cost?
Yes. Ask for ROAS by campaign, customer acquisition cost by channel or revenue from new versus returning customers, and get the answer as a table, chart or dashboard. You can also get an alert when spend, conversion or ROAS spikes or drops.
Do our marketers need SQL or BI training?
No. If they can type a question, they can use Sylus. No SQL or BI training is needed, and role-based permissions mean each person only sees the data they are allowed to see.
Can Sylus show profit, not just revenue?
Yes. When your product costs are in your store, ERP or a spreadsheet, Sylus can report gross margin and margin after discounts, refunds and ad spend, by product, channel or campaign, from your own data.
Which e-commerce KPIs can Sylus report on?
Any KPI your data supports, including revenue, orders, average order value, conversion rate, ROAS, customer acquisition cost, repeat purchase rate, customer lifetime value, return rate, gross margin and stock cover. Sylus answers from its semantic layer, so everyone gets the same definitions and the same numbers.
Does Sylus work for brands selling in several countries?
Yes. Sylus combines stores, marketplaces and currencies, including AED and SAR, into group-level numbers without consolidating spreadsheets by hand, and it answers questions in Arabic as well as English.
How is Sylus different from a BI tool like Power BI or Tableau?
With a BI tool, someone has to build each dashboard first, and every new question becomes a request to the data team. With Sylus, anyone asks in plain English and gets the answer, chart or dashboard straight away, built from your own store, marketplace and ad data.
How is Sylus priced?
Sylus is quoted for your setup. Your price depends on how many data sources you connect and what types they are, with unlimited users, so your whole team can have access. You can start with a free 30-day proof of concept on your own data.
